On the product side, RAW is our reason to believe:
The HOW (process) and the WHAT (ingredients) but especially the WHY are the benefits of RAW.
RAW means that we trust Mother Nature and we want to keep what she has best.
Urban Monkey COLDPRESSES fresh fruits & veggies to get MORE of their taste, vitamins, active nutrients & energy, keeping the drinks RAW by high pressure (HPP), never heat pasteurized.
So that not only the TASTE stays real but also all the drinks are naturally functional.
It also means no compromises on the way, in the sourcing of ingredients, in the recipes or in the process.
So ALL IN.
RAW is not just about the nature of the product, but about human nature as well.
So, let’s look at RAW from another viewpoint. RAW equals authentic, real, true to yourself, honest, unfiltered, unaltered, rough around the edges, and perfectly imperfect.
RAW is a different way to say LESS IS MORE.